Creativity, revolution, and renewal. This is what the Russian avant-garde stands for, and so does the MAGNEZIT Group \u2013 one of the world’s leading providers of refractory thermal insulation materials and maintenance services. The Russian company, with locations in Russia, Germany, China, and Slovakia, commissioned SanderWerbung GmbH for its trade fair participation at METEC in D\u00fcsseldorf, the venue for the world’s largest metallurgy forum. <\/p>\n\n
To implement the largely predetermined stand design, SanderWerbung GmbH chose the exhibition construction specialist AMECKO. Their Key Account Manager, Alexander Scholz, explains the particular challenge of this project: “For the graphically very complex design draft, based on the style of the Russian avant-garde, we had to find efficient solutions for the implementation.” “As always, we wanted to live up to our own standard at AMECKO of creating goal-oriented work processes and keeping costs and effort as low as possible for the client,” says AMECKO Managing Director Dirk Kretschmann. <\/p>\n\n
In close coordination with SanderWerbung and the MAGNEZIT Group, the exhibition professionals from Oberhausen were able to develop various options that ensured an even more homogeneous and appealing stand concept \u2013 such as continuing the large, full-surface graphics across different levels of the stand. This resulted in an oversized graphic work of art that extended from the floor across the walls and doors to the entire stand. Custom-made cubic furniture further emphasized the three-dimensionality of the “painting.” <\/p>\n\n
Through a targeted selection of materials, such as the use of special fabrics instead of wood, the AMECKO team created a lightweight, quick-to-construct concept for implementation. The furnishing of the stand facilities, such as the meeting room, storage, and kitchen, was also entirely in the hands of AMECKO GmbH. Thanks to the efficiently planned, economical workflows of the Oberhausen-based company, the client was able to enjoy a stress-free start to the trade fair. <\/p>\n","protected":false},"excerpt":{"rendered":"
Creativity, revolution, and renewal. This is what the Russian avant-garde stands for, and so does the MAGNEZIT Group \u2013 one of the world’s leading providers of refractory thermal insulation materials and maintenance services. The Russian company, with locations in Russia, Germany, China, and Slovakia, commissioned SanderWerbung GmbH for its trade fair participation at METEC in […]<\/p>\n","protected":false},"author":2,"featured_media":2260,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"categories":[8],"tags":[],"class_list":["post-2259","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unkategorisiert"],"acf":[],"_links":{"self":[{"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/posts\/2259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/comments?post=2259"}],"version-history":[{"count":1,"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/posts\/2259\/revisions"}],"predecessor-version":[{"id":2261,"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/posts\/2259\/revisions\/2261"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/media\/2260"}],"wp:attachment":[{"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/media?parent=2259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/categories?post=2259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/amecko.com\/en\/wp-json\/wp\/v2\/tags?post=2259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}